The demand for premium personal cooling solutions inspired the development of a versatile 45L air cooler platform. The objective was to create a cost-effective, scalable product that could support multiple branded variants while delivering reliable cooling performance and distinctive visual appeal.
Designed for P.G. Technoplast Pvt. Ltd., the 45L personal cooler was engineered using an ODM platform strategy that enables multiple SKUs from a single mother platform. A fresh design, durable polypropylene construction and optimized engineering delivered premium aesthetics, manufacturing efficiency and strong market differentiation.
ClientE-Pack Durables Limited, Noida
ServiceIndustrial Design , it desing , ux-desing
Websiteelysiandesignlabs.com
Results
Measurable Impact
The project delivered a premium 45L personal cooler platform that supports multiple branded variants while reducing development and manufacturing costs. Its modular design, durable polypropylene construction and distinctive styling created a competitive, scalable and market-ready solution.
The final product successfully combined premium aesthetics, platform-based engineering and cost-efficient manufacturing into a single scalable solution. By enabling multiple SKUs from one core platform while maintaining product differentiation, the design strengthened brand value and improved long-term commercial competitiveness.
